There are 70 papers remaining in the U. Newspaper executives described an industry still caught between the gravitational pull of the legacy tradition and the need to chart a faster digital course.
What worked in a wired California wine community might be a poor choice in a Florida resort destination. These success stories share some common characteristics such as risk-taking leadership, a commitment to remaking the internal culture and a push to improve the editorial product.
Even so, one common theme that emerges from the publishers featured Newspaper business models research this report is that there is still too much innate caution and ambivalence in an industry that must take significant risks to build a sustainable revenue model.
A majority of all the papers studied of them-have adopted such programs and most created their own programs. A third has developed a fast-growing revenue stream Newspaper business models research of the core business while the fourth has seen the growth of digital revenue largely offset print losses.
Those findings, in turn, were shared with executives from seven more companies to test how widely they could be generalized.
The most optimistic projections saw digital gains overcoming print losses within a few years; the most pessimistic held that it would never occur.
One of the four papers included in this report, the Deseret News, had participated in the earlier survey and reported good results. The Search for a New Business Model How Newspapers are Faring Trying to Build Digital Revenue A new study, which combines detailed proprietary data from individual newspapers with in-depth interviews at more than a dozen major media companies, finds that the search for a new revenue model to revive the newspaper industry is making only halting progress but that some individual newspapers are faring much better than the industry overall and may provide signs of a path forward.
But some papers are performing quite differently than the norm, some much better and some far worse. Others see the deal gold rush as a bubble that has already reached its peak. But there were a few signs of hope in that study. The legacy business is the crocodile, the prehistoric creature that will shrink, but can survive.
Beneath these broad numbers, however, are papers that buck the trend in significant ways and offer the idea that more can be achieved. Of the four papers included in the case studies, one instituted a paid digital subscription plan in and the other three are likely to do so in the near future.
By Tom RosenstielMark Jurkowitz and Hong Ji How Newspapers are Faring Trying to Build Digital Revenue A new study, which combines detailed proprietary data from individual newspapers with in-depth interviews at more than a dozen major media companies, finds that the search for a new revenue model to revive the newspaper industry is making only halting progress but that some individual newspapers are faring much better than the industry overall and may provide signs of a path forward.
Cultural inertia is a major factor. That suggests that while the small papers that make up the vast majority of U. Across operations of different sizes in different types of economic settings, the newspapers studied were, on average, losing print advertising dollars at seven times the rate that they were growing digital ad revenue in the last year for which they had complete data.
Some of the lessons include: At the small Columbia Daily Herald, it meant hiring an investigative reporter from Detroit. Some of the lessons include: Seven of those studied suffered declines for the last year for which they had full data.
Pew Research tracked those outliers and found, as a reminder of the fragility of the business, that in the course of several months, two had suffered significant revenue declines and three others were part of a company undergoing a major organizational restructuring that made it difficult to draw conclusions about their economic health.
These variances suggest that the future of newspapers, rather than being determined entirely by sweeping trends, can be significantly affected by company culture and management-even at papers of quite different sizes. Pew Research tracked those outliers and found, as a reminder of the fragility of the business, that in the course of several months, two had suffered significant revenue declines and three others were part of a company undergoing a major organizational restructuring that made it difficult to draw conclusions about their economic health.
The study involved 38 newspapers from six different companies providing highly granular data about their digital revenue and sales efforts-creating a robust series of case studies. Executives at the 13 companies involved in this report confirmed that closing the revenue gap remains an uphill and existential struggle.
After the publisher and his managerial team overhauled the composition of the sales force and its operating philosophy, the paper saw overall revenue growth in and All these organizations embarked on business-side experiments in the past two or three years after suffering major economic losses in the second half of the last decade.
CEO Clark Gilbert has a theory of media evolution. The News, which is owned by the Mormon Church, made the crucial decision to shift its editorial mission from general interest to coverage of topic areas such as faith and family.
Daily News weekday circulation 44, One stayed the same year to year.Sub-Saharan Africa accounts for % of the global population but less than 1% of global research output. InAfrica produced 27. The research reveals an industry that has not yet moved very far down the road toward a business model to replace the once-thriving legacy model-even though overall newspaper ad revenue has fallen by more than half in just a few years.
talk by Nicco Mele, a digital strategist who is the Wallis Annenberg Chair in Journalism at the USC Annenberg School of Journalism, about the future and feasibility of various news business models.
Free Daily Newspapers – Business Models and Strategies by Piet Bakker, University of Amsterdam, The Netherlands His research focuses on journalism, newspapers, local media and the impact of Business models The free newspaper is aimed at the gen-eral public in metropolitan areas and.
From Strategy to Business Models and to Tactics Ramon Casadesus-Masanell Joan Enric Ricart HBS Division of Research and IESE Business School’s Public-Private Sector Research Center.
Ricart is grateful to the Carl Schrøeder Chair at. Business Models of Newspaper Publishing Companies.Download